Marketing Director

City Hall
Full-time
Magnolia City

The Marketing Director leads the creative and strategic vision of Magnolia City’s branding and promotions, overseeing all marketing efforts to enhance visibility, drive engagement, and showcase the city’s vibrant events, businesses, and community life.

The Marketing Director is responsible for:

  • Strategic Planning: Develop and execute marketing strategies to promote Magnolia City’s events, businesses, attractions, and community initiatives across Second Life and beyond.
  • Brand Management: Uphold and evolve Magnolia City’s visual and narrative identity, ensuring consistency across all media platforms and communication channels.

  • Public Relations: Act as a liaison between Magnolia City and external communities, publications, influencers, and bloggers to expand reach and attract new residents and visitors.

  • Analytics & Reporting: Track and analyze the performance of marketing efforts and make data-driven recommendations for future campaigns.

  • Community Engagement: Foster a sense of excitement and pride among residents through newsletters, in-world notices, and interactive campaigns.